دانلود پاورپوینت برنامه ریزی استراتژیک بازاریابی( فصل دوم کتاب مدیریت بازاریابی احمد روستا و همکاران
توضیحات
دانلود پاورپوینت برنامه ریزی استراتژیک بازاریابی( فصل دوم کتاب مدیریت بازاریابی احمد روستا و همکاران
Normal
0
false
false
false
EN-US
X-NONE
AR-SA
<w:LatentStyles DefLockedState='false' DefUnhideWhenUsed='true'
DefSemiHidden='true' DefQFormat='false' DefPriority='99'
LatentStyleCount='267'>
<w:LsdException Locked='false' Priority='0' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='Normal'/>
<w:LsdException Locked='false' Priority='9' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='heading 1'/>
<w:LsdException Locked='false' Priority='10' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='Title'/>
<w:LsdException Locked='false' Priority='11' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='Subtitle'/>
<w:LsdException Locked='false' Priority='22' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='Strong'/>
<w:LsdException Locked='false' Priority='20' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='Emphasis'/>
<w:LsdException Locked='false' Priority='59' SemiHidden='false'
UnhideWhenUsed='false' Name='Table Grid'/>
<w:LsdException Locked='false' Priority='1' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='No Spacing'/>
<w:LsdException Locked='false' Priority='60' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Shading'/>
<w:LsdException Locked='false' Priority='61' SemiHidden='false'
UnhideWhenUsed='false' Name='Light List'/>
<w:LsdException Locked='false' Priority='62' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Grid'/>
<w:LsdException Locked='false' Priority='63' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 1'/>
<w:LsdException Locked='false' Priority='64' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 2'/>
<w:LsdException Locked='false' Priority='65' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 1'/>
<w:LsdException Locked='false' Priority='66' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 2'/>
<w:LsdException Locked='false' Priority='67' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 1'/>
<w:LsdException Locked='false' Priority='68' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 2'/>
<w:LsdException Locked='false' Priority='69' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 3'/>
<w:LsdException Locked='false' Priority='70' SemiHidden='false'
UnhideWhenUsed='false' Name='Dark List'/>
<w:LsdException Locked='false' Priority='71' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Shading'/>
<w:LsdException Locked='false' Priority='72' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful List'/>
<w:LsdException Locked='false' Priority='73' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Grid'/>
<w:LsdException Locked='false' Priority='60' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Shading Accent 1'/>
<w:LsdException Locked='false' Priority='61' SemiHidden='false'
UnhideWhenUsed='false' Name='Light List Accent 1'/>
<w:LsdException Locked='false' Priority='62' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Grid Accent 1'/>
<w:LsdException Locked='false' Priority='63' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 1 Accent 1'/>
<w:LsdException Locked='false' Priority='64' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 2 Accent 1'/>
<w:LsdException Locked='false' Priority='65' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 1 Accent 1'/>
<w:LsdException Locked='false' Priority='34' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='List Paragraph'/>
<w:LsdException Locked='false' Priority='29' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='Quote'/>
<w:LsdException Locked='false' Priority='30' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='Intense Quote'/>
<w:LsdException Locked='false' Priority='66' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 2 Accent 1'/>
<w:LsdException Locked='false' Priority='67' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 1 Accent 1'/>
<w:LsdException Locked='false' Priority='68' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 2 Accent 1'/>
<w:LsdException Locked='false' Priority='69' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 3 Accent 1'/>
<w:LsdException Locked='false' Priority='70' SemiHidden='false'
UnhideWhenUsed='false' Name='Dark List Accent 1'/>
<w:LsdException Locked='false' Priority='71' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Shading Accent 1'/>
<w:LsdException Locked='false' Priority='72' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful List Accent 1'/>
<w:LsdException Locked='false' Priority='73' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Grid Accent 1'/>
<w:LsdException Locked='false' Priority='60' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Shading Accent 2'/>
<w:LsdException Locked='false' Priority='61' SemiHidden='false'
UnhideWhenUsed='false' Name='Light List Accent 2'/>
<w:LsdException Locked='false' Priority='62' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Grid Accent 2'/>
<w:LsdException Locked='false' Priority='63' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 1 Accent 2'/>
<w:LsdException Locked='false' Priority='64' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 2 Accent 2'/>
<w:LsdException Locked='false' Priority='65' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 1 Accent 2'/>
<w:LsdException Locked='false' Priority='66' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 2 Accent 2'/>
<w:LsdException Locked='false' Priority='67' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 1 Accent 2'/>
<w:LsdException Locked='false' Priority='68' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 2 Accent 2'/>
<w:LsdException Locked='false' Priority='69' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 3 Accent 2'/>
<w:LsdException Locked='false' Priority='70' SemiHidden='false'
UnhideWhenUsed='false' Name='Dark List Accent 2'/>
<w:LsdException Locked='false' Priority='71' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Shading Accent 2'/>
<w:LsdException Locked='false' Priority='72' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful List Accent 2'/>
<w:LsdException Locked='false' Priority='73' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Grid Accent 2'/>
<w:LsdException Locked='false' Priority='60' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Shading Accent 3'/>
<w:LsdException Locked='false' Priority='61' SemiHidden='false'
UnhideWhenUsed='false' Name='Light List Accent 3'/>
<w:LsdException Locked='false' Priority='62' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Grid Accent 3'/>
<w:LsdException Locked='false' Priority='63' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 1 Accent 3'/>
<w:LsdException Locked='false' Priority='64' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 2 Accent 3'/>
<w:LsdException Locked='false' Priority='65' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 1 Accent 3'/>
<w:LsdException Locked='false' Priority='66' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 2 Accent 3'/>
<w:LsdException Locked='false' Priority='67' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 1 Accent 3'/>
<w:LsdException Locked='false' Priority='68' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 2 Accent 3'/>
<w:LsdException Locked='false' Priority='69' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 3 Accent 3'/>
<w:LsdException Locked='false' Priority='70' SemiHidden='false'
UnhideWhenUsed='false' Name='Dark List Accent 3'/>
<w:LsdException Locked='false' Priority='71' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Shading Accent 3'/>
<w:LsdException Locked='false' Priority='72' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful List Accent 3'/>
<w:LsdException Locked='false' Priority='73' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Grid Accent 3'/>
<w:LsdException Locked='false' Priority='60' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Shading Accent 4'/>
<w:LsdException Locked='false' Priority='61' SemiHidden='false'
UnhideWhenUsed='false' Name='Light List Accent 4'/>
<w:LsdException Locked='false' Priority='62' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Grid Accent 4'/>
<w:LsdException Locked='false' Priority='63' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 1 Accent 4'/>
<w:LsdException Locked='false' Priority='64' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 2 Accent 4'/>
<w:LsdException Locked='false' Priority='65' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 1 Accent 4'/>
<w:LsdException Locked='false' Priority='66' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 2 Accent 4'/>
<w:LsdException Locked='false' Priority='67' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 1 Accent 4'/>
<w:LsdException Locked='false' Priority='68' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 2 Accent 4'/>
<w:LsdException Locked='false' Priority='69' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 3 Accent 4'/>
<w:LsdException Locked='false' Priority='70' SemiHidden='false'
UnhideWhenUsed='false' Name='Dark List Accent 4'/>
<w:LsdException Locked='false' Priority='71' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Shading Accent 4'/>
<w:LsdException Locked='false' Priority='72' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful List Accent 4'/>
<w:LsdException Locked='false' Priority='73' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Grid Accent 4'/>
<w:LsdException Locked='false' Priority='60' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Shading Accent 5'/>
<w:LsdException Locked='false' Priority='61' SemiHidden='false'
UnhideWhenUsed='false' Name='Light List Accent 5'/>
<w:LsdException Locked='false' Priority='62' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Grid Accent 5'/>
<w:LsdException Locked='false' Priority='63' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 1 Accent 5'/>
<w:LsdException Locked='false' Priority='64' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 2 Accent 5'/>
<w:LsdException Locked='false' Priority='65' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 1 Accent 5'/>
<w:LsdException Locked='false' Priority='66' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 2 Accent 5'/>
<w:LsdException Locked='false' Priority='67' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 1 Accent 5'/>
<w:LsdException Locked='false' Priority='68' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 2 Accent 5'/>
<w:LsdException Locked='false' Priority='69' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 3 Accent 5'/>
<w:LsdException Locked='false' Priority='70' SemiHidden='false'
UnhideWhenUsed='false' Name='Dark List Accent 5'/>
<w:LsdException Locked='false' Priority='71' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Shading Accent 5'/>
<w:LsdException Locked='false' Priority='72' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful List Accent 5'/>
<w:LsdException Locked='false' Priority='73' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Grid Accent 5'/>
<w:LsdException Locked='false' Priority='60' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Shading Accent 6'/>
<w:LsdException Locked='false' Priority='61' SemiHidden='false'
UnhideWhenUsed='false' Name='Light List Accent 6'/>
<w:LsdException Locked='false' Priority='62' SemiHidden='false'
UnhideWhenUsed='false' Name='Light Grid Accent 6'/>
<w:LsdException Locked='false' Priority='63' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 1 Accent 6'/>
<w:LsdException Locked='false' Priority='64' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Shading 2 Accent 6'/>
<w:LsdException Locked='false' Priority='65' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 1 Accent 6'/>
<w:LsdException Locked='false' Priority='66' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium List 2 Accent 6'/>
<w:LsdException Locked='false' Priority='67' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 1 Accent 6'/>
<w:LsdException Locked='false' Priority='68' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 2 Accent 6'/>
<w:LsdException Locked='false' Priority='69' SemiHidden='false'
UnhideWhenUsed='false' Name='Medium Grid 3 Accent 6'/>
<w:LsdException Locked='false' Priority='70' SemiHidden='false'
UnhideWhenUsed='false' Name='Dark List Accent 6'/>
<w:LsdException Locked='false' Priority='71' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Shading Accent 6'/>
<w:LsdException Locked='false' Priority='72' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful List Accent 6'/>
<w:LsdException Locked='false' Priority='73' SemiHidden='false'
UnhideWhenUsed='false' Name='Colorful Grid Accent 6'/>
<w:LsdException Locked='false' Priority='19' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='Subtle Emphasis'/>
<w:LsdException Locked='false' Priority='21' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='Intense Emphasis'/>
<w:LsdException Locked='false' Priority='31' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='Subtle Reference'/>
<w:LsdException Locked='false' Priority='32' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='Intense Reference'/>
<w:LsdException Locked='false' Priority='33' SemiHidden='false'
UnhideWhenUsed='false' QFormat='true' Name='Book Title'/>
/* Style Definitions */
table.MsoNormalTable
{mso-style-name:'Table Normal';
mso-tstyle-rowband-size:0;
mso-tstyle-colband-size:0;
mso-style-noshow:yes;
mso-style-priority:99;
mso-style-qformat:yes;
mso-style-parent:'';
mso-padding-alt:0in 5.4pt 0in 5.4pt;
mso-para-margin-top:0in;
mso-para-margin-right:0in;
mso-para-margin-bottom:0in;
mso-para-margin-left:-1.15pt;
mso-para-margin-bottom:.0001pt;
text-align:justify;
text-justify:kashida;
text-kashida:0%;
text-indent:14.2pt;
line-height:115%;
mso-pagination:widow-orphan;
font-size:11.0pt;
font-family:'Calibri','sans-serif';
mso-ascii-font-family:Calibri;
mso-ascii-theme-font:minor-latin;
mso-fareast-font-family:'Times New Roman';
mso-fareast-theme-font:minor-fareast;
mso-hansi-font-family:Calibri;
mso-hansi-theme-font:minor-latin;
mso-bidi-font-family:Arial;
mso-bidi-theme-font:minor-bidi;}
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>عنوان: دانلود پاورپوینت<span dir='LTR' style='font-size:14.0pt;line-height:115%;mso-bidi-font-family:"B Nazanin";
mso-bidi-language:FA' lang='FA'> برنامه ریزی
استراتژیک بازاریابی<span style='font-size:14.0pt;line-height:
115%;font-family:"B Nazanin";mso-bidi-language:FA' lang='FA'>( فصل دوم کتاب مدیریت بازاریابی
احمد روستا و همکاران)<span dir='LTR' style='font-size:14.0pt;line-height:
115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>تعداد اسلاید<span style='font-size:14.0pt;line-height:115%;
font-family:"Times New Roman","serif";mso-ascii-font-family:Calibri;mso-ascii-theme-font:
minor-latin;mso-hansi-font-family:Calibri;mso-hansi-theme-font:minor-latin;
mso-bidi-language:FA' lang='FA'>:32 اسلاید
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>فرمت: پاورپوینت (قابل ویرایش)
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>دسته: مدیریت بازاریابی
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>کتاب مدیریت بازاریابی تالیف روستا، ونوس و ابراهیمی از جمله منابع مهم درس
مدیریت بازاریابی در سطح کارشناسی می باشد. این فایل شامل پاورپوینت فصل دوم این
کتاب در حجم 32 اسلاید با عنوان <span style='font-size:14.0pt;
line-height:115%;font-family:"Times New Roman","serif";mso-ascii-font-family:
Calibri;mso-ascii-theme-font:minor-latin;mso-hansi-font-family:Calibri;
mso-hansi-theme-font:minor-latin;mso-bidi-language:FA' lang='FA'>'برنامه
ریزی استراتژیک بازاریابی <span style='font-size:14.0pt;
line-height:115%;font-family:"Times New Roman","serif";mso-ascii-font-family:
Calibri;mso-ascii-theme-font:minor-latin;mso-hansi-font-family:Calibri;
mso-hansi-theme-font:minor-latin;mso-bidi-language:FA' lang='FA'>'<span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";
mso-bidi-language:FA' lang='FA'> می باشد و بخشهای عمده آن شامل موارد زیر است:
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>مقدمه
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>ارکان برنامه ریزی استراتژیک بازاریابی<span dir='LTR' style='font-size:
14.0pt;line-height:115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:
FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>سطوح سازمانی شرکتها<span dir='LTR' style='font-size:14.0pt;line-height:
115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>برنامه استراتژیک کلان شرکت<span dir='LTR' style='font-size:14.0pt;
line-height:115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>فلسفه وجودي شرکت<span dir='LTR' style='font-size:14.0pt;line-height:
115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>مواردی که فلسفه وجودی باید به دقت تعریف کند
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>شناسایی واحد هاي خود گردان<span dir='LTR' style='font-size:14.0pt;
line-height:115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>تجزیه و تحلیل و ارزیابی وضعیت سرمایه گذاري ها<span dir='LTR' style='font-size:14.0pt;line-height:115%;mso-bidi-font-family:"B Nazanin";
mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>روش گروه مشاوران بوستون<span dir='LTR' style='font-size:14.0pt;
line-height:115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>روش جنرال الکتریک<span dir='LTR' style='font-size:14.0pt;line-height:
115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>برنامه ریزي استراتژیک واحدها<span dir='LTR' style='font-size:14.0pt;
line-height:115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>رابطه میان برنامه ریزی استراتژیک و بازاریابی
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>فرایند بازاریابی<span dir='LTR' style='font-size:14.0pt;line-height:
115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>تجزیه و تحلیل فرصت هاي بازاریابی<span dir='LTR' style='font-size:14.0pt;
line-height:115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA'> جستجو
و انتخاب بازارهاي هدف<span dir='LTR' style='font-size:14.0pt;
line-height:115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>طراحی استراتژي بازاریابی<span dir='LTR' style='font-size:14.0pt;
line-height:115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA'> برنامه
ریزي براي برنامه هاي بازاریابی <span dir='LTR' style='font-size:
14.0pt;line-height:115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:
FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>سازماندهی، اجراو کنترل کلیه فعالیت هاي بازاریابی <span dir='LTR' style='font-size:14.0pt;line-height:115%;mso-bidi-font-family:"B Nazanin";
mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>عناصر آمیخته بازاریابی<span dir='LTR' style='font-size:14.0pt;
line-height:115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>
<p class='MsoNormal' dir='RTL' style='margin-top:0in;margin-right:.25in;
margin-bottom:0in;margin-left:0in;margin-bottom:.0001pt;text-align:right;
text-indent:0in;direction:rtl;unicode-bidi:embed' align='left'><span style='font-size:14.0pt;line-height:115%;font-family:"B Nazanin";mso-bidi-language:
FA' lang='FA'>ماهیت و محتواي برنامه بازاریابی<span dir='LTR' style='font-size:14.0pt;
line-height:115%;mso-bidi-font-family:"B Nazanin";mso-bidi-language:FA'>